A Global

Community Of

Real Estate


What Is Real

REAL is a feeling, an emotion, an energy. A sense of belonging, inclusion and diversity. It is the spirit of community and togetherness in an industry that can be lonely and competitive.

In its most basic form it is sisterhood. What REAL provides is an opportunity for women in the real estate industry to connect and discuss their challenges and celebrate their successes in an open, safe environment.

It is a judgement free zone where we can all be honest, receive genuine support, and allow for encouragement and mentoring. There is magic when women come together and are genuine and REAL in our intentions to do so.

This is why I have created a global community of women to support and challenge ourselves to live lives we love on our own terms.


A global community of like minded professional women in real estate coming together in a safe environment where we can be genuine and REAL!


Working with regions, brokerages/teams and associates on business driven methodologies specific to real estate including network growth and retention strategies.


Providing guidance and proven tactics to invest in real estate to diversify and build wealth through all available options.

Who Am I


Hello fierce and fabulous woman!

My name is Michelle Goodridge and I am the Founder of REAL MG. REAL MG is an amazing community of professional women in the real estate industry and stands for Real Estate Empowers Ambitious Ladies Management Group.

I have over 23 years of experience in the real estate franchising industry and I’ve worked with the Chairman, President and Co-Founders of RE/MAX INTEGRA Group of Companies and RE/MAX Europe, the largest sub master franchisors under the RE/MAX umbrella.

Now, I can’t wait to grow REAL MG and support women to be the leaders they are born to be for themselves, but not by themselves.

Join Our Community

Why become a member?

You will be part of a global community of real estate professionals. In this day and age, especially as women we need to come together, create a genuine community. Being a member of the REAL MG network is going to give you access to all the great real estate experts and access to leading events out there.

You will be a part of the inner circle to other successful, like-minded women in the industry.

You will be forging amazing connections and relationships. When people commit to their own personal and professional development, they are more inclined to participate and get value for the investment that they have made in themselves.

Founding Member Status (First 100 Registrations)​. Lifetime membership at the price below.




Introduction Price for the next 100 Registrants. Price may increase upon renewal.




Regular pricing begins February 14th, 2022




REAL Icons

Queen Raina of Jordan

“Educate a woman and you educate her family. Educate a girl and you change the future.”

Barbara Corcoran

“Don’t you dare underestimate the power of your own instinct.”

Oprah Winfrey

“Follow your passion. It will lead you to your purpose.”

Michelle Obama

“There is no limit to what we as women can accomplish.”

REAL Inspirators

Kathleen Black

CEO/Elite Coach – Kathleen Black Inc.

“You’re built to win, and when you believe that, when things get hard, you’re going to lean in and really win or learn, so either way you win overall.”

Graça Caprichoso

Graça Caprichoso, CEO at Spazio Group – Luxury Real Estate

“Your vision will become clear only when you look into your heart.”

Virginia Munden

Founder & CEO, The Buzz Conference

“Organizations that exclude women from leadership roles & corporate opportunities are leaving money on the table.”

Shawna Gilbert

Sr. Vice President, Global Development and Commercial, RE/MAX LLC

“If I ever get fired, it will be because my ideas are too big; not because they are too small.”

Ilaria Profumi

Regional Director EMEIA, eXp Realty

“Living is a wonderful opportunity, don’t waste it: sow a lot of good, smile, think positive and respect everyone. Twenty years from now you will not be disappointed by the things you have done but by the things you have not done. So raise the anchor, leave the safe harbors, catch the wind in your sails. Explore. Dream. Discover. Live passionately.”

Debbie Cosic

Founder & CEO, In2ition Realty

“In an ever changing environment it is important to evolve with the times. In2ition has brought together talent with diverse expertise; psychology, advertising, marketing, analytics only to name a few. In today’s competitive marketplace being innovative will distinguish you as a leader, which we pride ourselves on.”

Beatriz Rubio

CEO, RE/MAX Portugal

“I believe, within myself, that I have not yet triumphed. There are many aspects within me that I am only now beginning to explore, and it is only now that I am beginning the work of becoming the person I really want to be.”

REAL Spotlight

Check your email for our Fall Edition of our REAL MaG – hot off the press.

As we embark on a new year I wanted to ask that you all reflect on your 2022 and make sure that you ACKNOWLEDGE the challenges and obstacles you may have encountered but to also CELEBRATE the wins, however small. The song goes “It’s the Most Wonderful Time of the Year” but this is not always the case for so many who struggle alone with their thoughts and may have a hard time finding the good in their lives at the moment. I also struggle at times, however having a wonderful network of women such as you that I can tap into when needed helps get me through these times. We are building a supportive, inspirational, encouraging community at REAL MG and I am grateful to have you part of it.

I would like to thank all who contributed to our 2022 Fall Edition. Your continued support and willingness to contribute to our REAL MaG makes it so amazing. A true expression of us coming together. A big shout out again goes to Camila Jardim, our SM Marketing Manager and Founding Member, for all her hard work and dedication to REAL MG and putting this fabulous piece together.

If you haven’t already, please subscribe here. You will be happy that you did.

Vision Board Workshop

January 31, 2023
2:00 PM
- 5:00 PM

Are you looking to create some clarity for 2023 and beyond. Come and join us for our first ever Vision Board Workshop led by Founding Member Lucy Biocca where we will create a real life vision board to help keep you motivated and inspired to fulfill your visions for yourself both professionally and personally. They say put it out in the Universe and it will respond in kind.

Take this opportunity to start 2023 on the right foot and develop a thinking strategy that will help you grow your business! And bonus, an opportunity to network with other colleagues and REAL MG members.

The cost for this workshop is $25 which will go towards materials and supplies. If you are attending please confirm by email to hello@real-mg.com and e-transfer to realmgsquad@gmail.com. Light refreshments will be served.


We are thrilled to share our very first edition of REAL MaG our digital newsletter featuring the Titans of Real Estate and some of our REAL MG Members.

If you are not already a member or on our email list, to receive your copy please sign up below with your email to subscribe. That way you will never miss receiving it! Better yet, become a member and be a part of our community. Premium Membership is available.

Happy reading and always BE REAL!

Vision Board Workshop

January 31, 2023
2:00 PM
- 5:00 PM

REAL Reels

“Elevating women to be the leaders they are born to be for themselves but not by themselves ”

Michelle Goodridge

Get The Video Replay Straight to Your Inbox!